Listings Management: Listing Management is the process to ensure all of your data including name, address and phone (NAP) along with valuable attributes such as categories, hours of operation, images etc. are accurate and consistent across the local listing’s ecosystem. Managing your information is an ongoing process, if you stop the inconsistencies will often come back and it will cost you valuable leads. Data shows that lawyer information can change as often as 61 times per year. So, maintaining data accuracy is an ongoing but affordable process that begins with a free Local Visibility Report.
Campaign Features: Listing management including data cleanup and publishing to local search engines, lawyer directories, General Directories, GPS, Maps and Voice Search Portals.
Visibility Score: Visibility Score is the average of the firms Google My Business, Yelp Local, Bing Places and Directory Scores and an indicator of general online visibility. With an initial Visibility Score of 7% as the Baseline, The Law Offices of Dominick T. DiMaggio listings were in need of cleanup and proper syndication. After just three months, their Visibility Score had risen from 7% to 96%.
Local Pages: Each Local Page Score is determined by how optimized your listing is in the top local search engines including Google, Bing and Yelp. We check against several parameters that influence your overall optimization such as the consistency of your name, address, and telephone number as well as keywords, business description, and more.
After just three months, The Law Offices of Dominick T. DiMaggio have a Local Page Rating of over 90%.
Voice Search Readiness Voice Search is a function that allows users to search the web through spoken voice commands rather than typing. By the end of this year Voice Search will represent 50% or all search queries. This law practice was not listed in any of the major voice search engines. Today they are listed in each database and are now voice search ready!
Data Aggregators: Data Aggregators are data amplifiers. They are important because they distribute business data to hundreds of partners, search platforms, navigation systems, and mobile apps. The Law Offices of Dominick T. DiMaggio moved from 0% to 100% aggregator exposure in the first three months of the campaign.
Directories & GPS Syndication: Local Page and Directory scores are based on the number of places in which your listings are present, divided by the number of local page and directories we’ve checked. Successful scores are most often obtained when all listings are claimed, active and contain consistent information such as business name, and phone number. The Law Office of Dominick T. DiMaggio moved from 7% to 100% Directory Listings exposure.
830 Route 22, Suite #210 Lake Zurich, IL 60047